Case Study: “Drug-Eluting Stent”
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Medical, Intellectual Property, Complex Business
Case name withheld by request

Problem:
There are several drug-eluting coronary stents on the market that are placed in diseased peripheral or coronary arteries to prevent fibrosis and clots. The issue here was to clearly differentiate our client’s stent from others.

Solution:
Working with the client’s in-house staff, we developed a detailed view of the stent’s customizable length and diameter and proprietary ability (removed from this animation by request) to slowly release a drug that blocks cell proliferation.

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